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Night Club Royale - New Yorker

Written by Erik Anderson. Posted in News Feed

Night Club Royale - New Yorker

On the final Saturday night of 2012, Jesse Waits entered the Encore resort in Las Vegas and took a private elevator to the seventh floor, where a young d.j. named Afrojack was staying. Waits wore a black Tom Ford suit without a tie, and he was texting on two phones at once. Thirty-seven and handsome, with straw-colored hair, Waits is the managing partner of XS, a club on the Encore’s ground floor, which features a vast indoor dance space and an elevated open-air stage that looks out over a swimming pool surrounded by palm trees. According to the magazine Nightclub & Bar, XS is the top-grossing night club in the country, bringing in between several hundred thousand and a million dollars a night. The Encore’s owner, the casino magnate Steve Wynn, likes to joke that the club “has a perfect name.”

There are four dance clubs inside the Encore and its sister resort, the Wynn. According to an executive at the company, the clubs’ combined revenue last year was a hundred and eighty million dollars, which was more than the slot machines earned. (The Wynn’s press office disputed all figures related to salaries or revenue, but declined to provide accurate numbers.) “Half of Steve Wynn’s profit comes from the night clubs,” Andrew Sasson, a rival club owner, told me. “Gambling is an amenity now.”

The clubs achieved this success by championing electronic dance music, or E.D.M.—an unwieldy name for a sleek sound marked by propulsive kick drums, dopamine-rush synthesizers, and soaring vocals. E.D.M. songs are often punctuated by a “drop,” in which a steady beat abruptly shifts gears, jolting listeners into a state of joyful delirium. At a time when the music industry seems increasingly anemic, E.D.M. is one of the few robust genres around; it has influenced Lady Gaga and the Black Eyed Peas, and has made celebrities of several skinny young Swedes. . . .

Read more http://news.google.com/news/url?sa=t&fd=R&usg=AFQjCNHyuTVmL0iyTezNilGM94ka1uZ47w&url=http://www.newyorker.com/reporting/2013/09/30/130930fa_fact_eells

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